## Call2Recycle rebrands, collects record volume
_By Editorial Staff, Resource Recycling_
Call2Recycle, a North American product stewardship organization for batteries and mobile phones, collected a record [10 million pounds](http://www.call2recycle.org/battery-recycling-program-reports-double-digit-collections-in-2012/) of batteries in 2012 -- a 16 percent increase from the previous year.
The industry-led organization, which administers a voluntary stewardship program through a network of over 30,000 retailers, municipalities, businesses and public agencies throughout the U.S. and Canada, attributes its success to banner years in California and Canada, both of which collected over 1 million pounds.
California was the first state in program history to achieve this milestone. The 11 percent statewide growth came from the municipal and manufacturing sectors, which increased by 23 percent and 24 percent, respectively.
In Canada, battery collections grew by 56 percent. The increase can be accredited in part to its program expansion in Quebec, where Call2Recycle was selected by RECYC-QUÉBEC, the organization that coordinates recycling efforts for the province, to serve as the official battery recycling program. As of July 2012, Call2Recycle began accepting single-use household batteries for recycling in support of the provincial extended producer responsibility regulation. As a result, 2012 collections in Quebec rose by 357 percent over 2011.
Call2Recycle offers battery collection through a network of over 30,000 retailers, municipalities, businesses and public agencies throughout the U.S. and Canada.
In other related news from the group, as of the first of the year the Rechargeable Battery Recycling Corporation has formally changed its name to Call2Recycle, Inc.
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